Why Serums Are Worth Every Penny!!

Here's the Low Down on Serum Support

It's a beauty misconception that serums are just a more expensive form of skin moisturizer. Yes, the price is more per ounce than your average skin care product, but that's because you're getting more concentrated ingredients (and deeper-penetrating effects). 

Why use it? A serum is your go-to product to improve the overall look of your complexion. The active ingredient can bring antioxidants to the skin, restore cell growth, or help decrease pore size. But the one thing a serum doesn't do, typically, is moisturize the skin.

How does it work? Serums have a lipid-soluble base that allows the active ingredient to actually penetrate into the epidermis, according to NaturalOrganicBody.com. Whereas moisturizers have a base, allowing them to stay on the surface. That's where they moisturize the outer portion of the skin.

Which one is right for you? NaturalOrganicBody.com suggests several...If you have acne-prone skin, the two most significant ingredients would be an L-ascorbic acid [which is true vitamin C] and retinol like DNA SuperNatural Vitamin A Serum. They're both antioxidants that improve the cell growth in the outer layer of skin. If you have normal skin, look for vitamin E, phenols, carotenes, squalene, and essential fatty acids to deeply moisturize, nourish, soften and repair like 100% Pure Organic Argan Oil. 

For anti-aging support, look for ingredients in True Natural Spa Advanced Lift & Firm like Polysaccharide blend to lift & firm skin, Bio-hyaluronic acid to reduce appearance of fine lines, Ferulic acid & pomegranate to give antioxidant protection.

 

How do you apply it? Use about a pea-sized amount of serum for the face and neck, applying the product about two minutes after your cleanser (not on wet skin). Hydrated cells allow the active ingredient to penetrate better than dried cells. Then, wait another three to five minutes before applying your moisturizer. Moisturizers help restore the keratin protein back to the skin, so they generally have a higher pH. If you put on your serum then immediately put on your moisturizer, it can somewhat decrease the effectiveness of your serum.

Also, it's important to use face serums primarily at night, because UV rays and oxygen can cause them to oxidize — another reason to make sure you always keep a tight lid on your products.